“THEY LOVE ME” is ODUMODUBLVCK’s first release of 2026, and it sounds like him walking into the new year with his chest fully out. The single dropped on February 12 via Native Sounds/Def Jam PS, running on a high‑energy blend of rap‑heavy verses, Afrobeats bounce and the chaotic ad‑libs that have become his signature. You can spin “THEY LOVE ME” as a standalone single on streaming platforms here.
Lyrically, he’s in full victory‑lap mode. Lines like “enemies love me, everything wey I do ọmọ fancy am” and “I dey make dem sick of me” play like a taunt to haters and an update to anyone who thought the “PICANTO” and “DECLAN RICE” era was a fluke. He references “pull up like Rick Ross” and calls himself “ODUMODU, boss,” framing the track as both a flex and a reminder that his brand of Abuja street‑rap is now very much in the mainstream conversation.
The beat, co‑produced with Ucee, is loud but controlled—punchy percussion, deep basslines and layered synths that give him enough space to shout, chant and switch flows without losing the groove. There are moments built for mosh‑pit energy and others where the drums drop just enough for his punchlines to land, making the song feel ready‑made for festivals and club sets. That high‑voltage production is a big part of why DJ mixes and hip‑hop pages have been quick to slot it into “new heat” playlists.
Rollout‑wise, he treated it like an event. In early February he teased the track on Instagram with the caption “NEW MUSIC, THIS FRIDAY THE 13TH. TITLE: THEY LOVE ME,” framing it as a kind of horror‑movie‑style takeover to follow up his 2025 run. Platforms like Pandora and Afrotoday amplified the drop on release weekend, calling out that “no lies [are] told” on the single and pushing listeners to check it out as his first statement record of the year. For a quick look at how it was introduced to fans, you can see one of the early X posts announcing the single here.